today i spent the whole day working with this pretty face. we're a little bit giddy, being in the same city again doing something we love together. sister time all day & all night... it's such a good start! everything feels fresh.
we spent the entire day shooting photos for our big update on Monday. currently, we are working hard at perfecting a signature style for our product photos. we want our product photography to reflect our branding and personality and be a lot of fun for shoppers to experience! here are some peeks...
we have two more shoots this weekend. i can't wait! for the record, i don't consider myself a professional photographer but i find this part of our work extremely fulfilling and inspiring. you should see my little idea notebook right now. it's so full of photo shoot ideas.
tonight Jeremy and I went to my parent's house for a pizza and ice cream party! we were celebrating emma's return and the start of our new business, which every single member of my family is involved in on some level! my dad made a toast, which is how i should end this post..... "May our love be like the capitol of Ireland.... always Dublin."
happy weekend to you, els




I love that toast!
And your new store location looks amazing. It seems just perfect and I can't wait to see it in person.
Posted by: Amanda | August 06, 2010 at 09:18 PM
You always take amazing photos! I love love these photos ;)
Posted by: vivianna | August 06, 2010 at 09:24 PM
Love the pics! Soooo excited and happy for you! Your Dad's toast is my favorite, though!!!!
xoxo
Posted by: leslie | August 06, 2010 at 09:25 PM
Wow, your dad's toast made me laugh. I think I might have to use that sometime...giving him credit, of course:)
Posted by: Megan | August 06, 2010 at 09:29 PM
so looking forward to your updates! you're so inspiring :]
Posted by: Gussy | August 06, 2010 at 09:36 PM
I'm SO excited for you! Can't wait!
P.S.) Thanks for featuring my necklace on your blog. I've had tons of requests for them now. You should offer "wearing the product" as a sponsorship option. I'd totally pay you to do that! hehe.
Posted by: Amy Cluck | August 06, 2010 at 10:18 PM
i love that toast.
so looking forward to seeing your store come together.
Posted by: Nicole | August 06, 2010 at 10:34 PM
Your photographs are beautiful, I love those dresses hanging in the background!
xo MOUKvintage
Posted by: MOUKvintage | August 06, 2010 at 10:41 PM
aww lol that is so cute! heehee ;)
i'm so excited to see more pics!
you are so lucky to be living your dream! the best to you & your new shop! xo
Posted by: Ariel | August 06, 2010 at 10:53 PM
i love the naturalness of these photos! and your dad is adorable :) xo, LA
Posted by: Leigh-Ann | August 06, 2010 at 11:08 PM
so exciting! and your dad is so cute.
Posted by: jooleedoh | August 06, 2010 at 11:53 PM
I love the styling of those photos! The chair is great. Everything is so pretty.
you're dad is awesome.
xo
Posted by: hollysarah. | August 07, 2010 at 12:21 AM
CONGRATULATIONS Elsie!!!! I am very happy for you. and hello your boyfriend wrote you a song thats would be every girls dream..Gloria
Posted by: Gloria King | August 07, 2010 at 12:26 AM
Sounds like a wonderful weekend!
Enjoy the photo shoots
xxx
Posted by: Cheray | August 07, 2010 at 01:35 AM
haha! your daddys toast. funny!
Posted by: tiffany. | August 07, 2010 at 02:31 AM
haaa that toast is perfect dad humour (: good luck with all the photos.
Posted by: bee. | August 07, 2010 at 06:44 AM
my heavens
I love the closeness you have with your family
My family is SUPER close too.
But I envy that you have a sister to have fun with!
luckylucky girl!
B's
Posted by: Brianna | August 07, 2010 at 07:20 AM
I'm loving the style of photography that you guys are doing. So perfect!
Posted by: natasha | August 07, 2010 at 08:27 AM
Beautiful photographs! You're definitely developing your own style of product photography, which is completely brilliant of you!
LOVE the full shot of you - your feet, your hips - the whole look just works so well. Can't wait for the website update!
Posted by: Jillian | August 07, 2010 at 08:48 AM
congrats on the new business adventure! your dad is so cute!
xo, patty :-)
Posted by: Patty S | August 07, 2010 at 09:05 AM